A Trip North

This week I headed up to Canada to visit with a new client. Home to a million Canadians, Calgary is a walking/public-trans town. Calgarians (?)  jogged, walked and strolled until the sun set at around 9:30pm. A few highlights from the brief trip:

+ A tiny, asian-inspired fast food spot called Atomic where I had an amazing curried tuna sub and green tea boba drink.
+ Art Central, a visual art complex in downtown Calgary that is home to over fifty artist studios, galleries and cafes.
+ Uppercase Gallery, a clean, open space and brick n’ mortar location for the magazine and blog of the same name.
+ And check out Nation, a clever store filled with bright artwork and vinyl toys.

Admired: Antonin Kratochvil

I had the pleasure of studying photography with Antonin briefly in 1999. He’s an incredibly poetic shooter and one of the most creative living documentary photographers, in my opinion. His site is really nicely designed. Clean, clear, to the point - the primary goals when displaying photography. Let the images do the talking. Especially these.

New Design Grads in London

Ravensbourne, a digital creative design and communication College in London, just released a bunch of grads into the wild. Their work is on display here and we are digging the presentation. Great content, clean design, creative navigation.

What you’re asking about: Email Marketing

“I’m running an email campaign, but my list is ridiculously small.”
You already know that staying in touch with your busy clients and customers is the best way to stay on their radar, now you need to keep that contact list growing. Do you have a place on your site to collect addresses? Increase your reach by snagging more email addresses with an email sign-up to your homepage.

“I’m running a campaign, but my emails aren’t getting as big a response as we’d hoped.”
There are many reasons that your campaign may not be garnering as much of a response as you’d like, from simple tweaks to more complicated design or copy-related issues. Either way, we can help. Note: It’s also possible that your campaign is more successful than you think compared to national averages, you just may have a small list.

“I’ve never run an email campaign, but it’s time to jump on the bandwagon. Is this going to be a pain?”
Whether you only have a small amount budgeted or are ready to flesh out a massive campaign, we can develop customized campaigns just for you simply, quickly, efficiently. No matter the size, they will be polished and unique.

Hands down, email marketing is one of the most effective (and cheap) methods to get face time with your clients and customers. Get in touch and we’ll tell you more.

Jonathan Harris

For the past few years I’ve been admiring the work of Jonathan Harris, a storyteller and digital anthropologist who creates stunning online experiments.

Think human-spirit-meets-computer-science:

We Feel Fine / “Harvesting human feelings from a large number of weblogs.”

Universe / “Using the metaphor of an interactive night sky, Universe presents an immersive environment for navigating the world’s contemporary mythology, as found online in global news and information.”

I Want You To Want Me / “This chronicles the world’s long-term relationship with romance, across all ages, genders, and sexualities, gathering new data from a variety of online dating sites every few hours.”